Your Mobile Site
Making a mobile site will make your website easy to navigate when on the go. Organized, fast, simple, and acclimated to the touch screen of your customers’ phone, your website will be more versatile than ever. Your websites will load quicker, be used quicker, and gain customer's quicker.
There’s a big difference between a discrete mobile website that parallels the desktop version and a single website that uses a Responsive Website template. The Responsive Website template enables a desktop website to be viewed on mobile devices, and if mobile users are not your primary target, this may be fine. But consider this: in 2013 63% of cell phone owners used their phones to go online, a number that doubled since 2009. So what will the numbers look like in 2016? Or 2020? Because of the significant differences between the way handheld devices and tablets function and the way a computer desktop functions, a mobile user will not be able to navigate a site with a responsive template as well as a discrete website.
Discrete websites are built to be the mobile-friendly version of your desktop website. Because of the weaker and slower processing power of a mobile device, the size of the content on a mobile website needs to be reduced in order for the pages to load more quickly. Also, a mobile website is programmed to accommodate the way the touchscreen on a smartphone navigates pages and certain mobile-specific functions, such as click-to-call (for dialing phone numbers) and location-based mapping. These become limitations with a Responsive Website template. That’s why, in most cases, we recommend a separate mobile website for most businesses.